DESIGN THESIS

My thesis was focused on disease awareness and education. In this case: Knowing the warning signs of diabetes, before it’s too late. My strategy was to use a familiar image out of context to create a direct message. A simple gingerbread man "missing" a limb — to engage viewers before revealing the message — that diabetes maim & can kill. The project involved research and data collection prior to designing graphics to ensure effective communication of the message.